Regarding the statistics cited in this post: they are the conclusions of Philip Converse, a political scientist who interpreted a 1956 survey of the U.S. electorate. He published his results in a 1964 article called "The Nature of Belief Systems in Mass Publics". Hence, the figures may be dated.
I don't have a citation, but this past summer in 2004, voting mobilization activists quoted to me that 10% of the electorate are issue voters (and 90% decide their vote based on qualities other than "issues"). This doesn't directly map to the analysis cited by the article (I've changed the topic).
To continue the new thread, here is a reference to an online article, which claims that 20% of the electorate are "issue voters". (The context of the article is the 2002 Pennsylvania gubernatorial election.)
no subject
I don't have a citation, but this past summer in 2004, voting mobilization activists quoted to me that 10% of the electorate are issue voters (and 90% decide their vote based on qualities other than "issues"). This doesn't directly map to the analysis cited by the article (I've changed the topic).
To continue the new thread, here is a reference to an online article, which claims that 20% of the electorate are "issue voters". (The context of the article is the 2002 Pennsylvania gubernatorial election.)
http://politics.fandm.edu/September182002.htm (http://politics.fandm.edu/September182002.htm)